I once found myself in a corporate career that I didn't know how to get out of.
I needed to CAREER STRATEGIZE,
myself back to PURPOSE and my PASSION
Now, my work has me falling in love with what I do every day.
In the POWER OF POSSIBILITY, and I build compelling and triumphant career strategies for my clients.
That work is not meant to be a struggle and WE ALL HAVE THE POWER WITHIN US to regain our ultimate most fabulous careers.
That EVERYONE HAS A UNIQUE BLUEPRINT OF TALENTS within the core of who they are that transcends qualifications and past experience.
That when we are able to connect our minds to our hearts WE WILL FIND THE WAY TO SIGNIFICANT AND REWARDING CAREERS.
That when courage, humility, gratitude and curiosity lead MAGIC HAPPENS
Licia was born in Buenos Aires Argentina, and was raised travelling the world. She lived and was educated in North America, South America, Asia, Europe and Africa.
Her unusual upbringing exposed her to the rich cultural melting pot and global diversity that the world offers.
Licia holds undergraduate and post-graduate degrees in Dramatic Arts, BA (Hons) from the University of Pietermaritzburg, (1994) On graduating she opted to travel independently where she taught English in South America and Drama in Europe to fund her travels.
In 1997, she returned to her home in South Africa, and in the absence of a clear career path of what she was to be or do; Licia accepted a job in the recruiting world. With the exception of an exit to pursue social entrepreneurial work, Licia went on to cultivate her role as a career recruiter for close to 17 years, placing hundreds of executives within corporate environments and entrepreneurial start-ups across Southern Africa & Sub Saharan African territories. Licia was frequently retained by her clients to exclusively source whole leadership teams for their organizations.
In 2013, after a chosen career sabbatical, Licia recognized that she had lost her own ‘career passion' and had developed a growing awareness of her constant frustration that she could only help one person: she was in the wrong career.
With a focus and a clear understanding to create positive change in people’s careers, Licia career strategized herself and arrived at a space where she was clearly able to create the Career Strategist profile. With the unique perspective of having been on all sides of the proverbial recruiting table, her innovative strategies are widely seen as positively disruptive to the traditional recruitment world, and ground breaking and supportive to mid-level - senior executives wanting to change careers.
WHAT PEOPLE SAY...
Working with Licia proved to be an invaluable experience.
Licia’s support through the formal process and beyond continues to add value to me.
I would encourage anyone who is able to work with Licia to do so as the experience can only enhance your life.
Natalie Van Der Bijl (PCSL)
Licia is uncompromising and selfless in her pursuit of working with you, not for you, as “YOU” drive the process of unlocking & understanding your true value and potential as career partners.
Her ongoing and continued support in what I refer to as the ‘extra-time’ of your career partnership cannot be faulted, she’s always willing and able to walk with you to the finish line & beyond!!
Working through the well-developed programme was an invigorating experience of self-discovery, growth and new insights to guide future career decisions.
Licia has a passion for the work she does, that she brings herself into the programme and acts as a mentor and coach.
The focus always remained on the outcome.
Phillys Botha (MBA)
Licia has a unique skill in identifying and enabling potential in others.
The Career Strategy Programme had a profound impact on my life and without a doubt has been a catalyst in my career journey.