Archive for September 2026

Alana Sparrow built a business around one industry, one primary revenue stream, and one way of working. Corporate storytelling and documentary-style videography made up 60% of her agency’s revenue, and it was some of the most respected work of its kind in the world. Then the pandemic hit. Video was one of the first industries…

I was talking to Andrew, a recruiter, recently about what he’s seeing in hiring right now. His observation stuck with me: CVs that read beautifully. Polished language, confident claims, all the right keywords. And then in the interview, none of it holds up. That’s the shift AI has brought to job hunting. Everyone now has…